BMW at the Geneva Motor Show 2008. The new BMW Museum.


With the opening of the new BMW Museum nearing, one of the iconic BMW vehicles of the past is presented in Geneva: the BMW 328. Karl Baumer explains how the BMW 328 is a representative of intelligent leightweight engineering since BMW´s early days, and draws parallels to BMW EfficientDynamics. With a win in the lengendary Mille Miglia race in 1940, the 328 Touring Coupé has written history and has been an early showcase for BMW´s driving dynamics and pioneering engineering alike.

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